FINANCIAL COMMUNICATIONS:
THE FRB VALUE ADDED STORY

BRINGING SHAREHOLDER FOCUS TO COMMUNICATIONS

MAXIMIZING EQUITY AND
BRAND VALUE

REDUCING COST OF CAPITAL

Victoria J. Baker
Vice President
Financial Relations Board
Washington D.C. Office

As Vice President of Financial Relations Board, Vicki provides a strong Washington D.C. presence for the firm. Vicki has over 25 years of dedicated financial communications experience. For the last several years she ran Victoria Baker Enterprises, where she designed and implemented strategic corporate communications and media relations programs for clients nationwide. Prior to that, Vicki served for 19 years as the senior communications officer of the National Association of Real Estate Investment Trusts (NAREIT).

Vicki has experience across multiple industries, and her expertise within the REIT industry further strengthens Financial Relations Board's presence within this practice area. Vicki has an ideal skill set of broad financial communications, as well as media and investor relations expertise. She has handled a variety of corporate communications initiatives, and has tremendous brand recognition among industry CEOs and the Street.

Vicki is a member of the National Investor Relations Institute, the National Association of Real Estate Editors, the Public Relations Society of America and the National Association of Real Estate Investment Trusts. She holds a B.A. in English Language and Literature from the University of Delaware, and is a graduate of the U.S. Chamber of Commerce Institute for Organization Management.