FINANCIAL COMMUNICATIONS:
THE FRB VALUE ADDED STORY
BRINGING SHAREHOLDER FOCUS TO COMMUNICATIONS
MAXIMIZING EQUITY AND
BRAND VALUE
REDUCING COST OF CAPITAL
Communicate Important Changes
When you buy or sell an operation, or merge with another company, all of your stakeholders want to know what's happening. How well you communicate this information has long-term implications.
It's not the size of the deal that matters as much as the indications for your company's future. All of your stakeholders will want to know about this: investors, employees at the companies involved, customers, the news media, suppliers, banks and debt holders, and other business partners. Effectively communicating the right story to each constituency involves a high degree of coordination – while maintaining confidentiality before the event.
Many companies turn to us for expertise in this area.
Work with a partner who understands the needs of your stakeholders and can help you effectively reach them. Contact us.
When you buy or sell an operation, or merge with another company, all of your stakeholders want to know what's happening. How well you communicate this information has long-term implications.
It's not the size of the deal that matters as much as the indications for your company's future. All of your stakeholders will want to know about this: investors, employees at the companies involved, customers, the news media, suppliers, banks and debt holders, and other business partners. Effectively communicating the right story to each constituency involves a high degree of coordination – while maintaining confidentiality before the event.
Many companies turn to us for expertise in this area.
- We determine the key messages for each audience, while ensuring the overall consistency of what is said.
- We develop formats for sharing the messages, including talking points, FAQs, news releases, conference call scripts, fact sheets, Intranet postings, letters and e-mails – each created with your target audiences' needs in mind.
- We develop systems for sharing the information and monitoring feedback, including video conferences, webcasts, toll-free hotlines, and answering e-mail questions.
- We conduct follow up with key audiences, such as investors, to determine their reactions to events and to factor their responses into future communications.
Work with a partner who understands the needs of your stakeholders and can help you effectively reach them. Contact us.
